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With the new and exciting recent addition of Monkee Genes to our store I gathered together a couple of friends with good legs to model the fantastic soft organic cotton jeans. The inspiration behind this little shoot was to get more urban I guess. I have always liked the cold harsh edges and surfaces of the subway in Stourbridge, kind of reminds me of growing up in the 80s. I thought the distressed blue tiling would sit well and add contrast to the denim. Its the first time I've used lomo effects to this degree in photoshop as I never really manipulate my imagery but I was quite pleasantly surprised by how well it works for advertising jeans. I'm really looking forward to the new cuts coming in so that I can zoom in on Craig s bottom once again!